London Designer Outlet, Wembley

We were commissioned by Quintain to create and deliver both permanent and seasonal design solutions for the London Designer Outlet, Wembley.

It was clear from the brief/off set that the scheme needed to respond to the local environment, be adaptable to fit various campaigns and events and of course champion the well-developed LDO brand.

The foundation of the permanent installation were steel framed cubes outlined in vivid colour changing LED light. These cubes were suspended and rigged in various formations throughout the park projecting the shadow of LDO’s logo onto the surrounding infrastructure.